Tuesday, October 1, 2013

Learning In Organization

Classical and operant conditioning are two important concepts central to behavioral psychology. While both result in learning, the processes are quite different. In order to understand how each of these behavior modification techniques can be used, it is also essential to understand how classical conditioning and operant conditioning differ from one another.


Let's start by looking at some of the most basic differences.

  • First described by Ivan Pavlov, a Russian physiologist

  • Involves placing a neutral signal before a reflex

  • Focuses on involuntary, automatic behaviors

Operant Conditioning

  • First described by B. F. Skinner, an American psychologist

  • Involves applying reinforcement or punishment after a behavior

  • Focuses on strengthening or weakening voluntary behaviors

How Classical Conditioning Works

Even if you are not a psychology student, you have probably at least heard about Pavlov's dogs. In his famous experiment, Ivan Pavlov noticed dogs began to salivate in response to a tone after the sound had been repeatedly paired with the presentation of food. Pavlov quickly realized that this was a learned response and set out to further investigate the conditioning process.

Classical conditioning involves pairing a previously neutral stimulus (such as the sound of a bell) with an unconditioned stimulus (the taste of food). This unconditioned stimulus naturally and automatically triggers salivating as a response to the food, which is known as the unconditioned response. After associating the neutral stimulus and the unconditioned stimulus, the sound of the bell alone will start to evoke salivating as a response. The sound of the bell is now known as the conditioned stimulus and salivating in response to the bell is known as the conditioned response.

Source:
http://psychology.about.com/od/behavioralpsychology/a/classical-vs-operant-conditioning.htm